San Jose, CA, 95115, USA
20 hours ago
Sr. Product Marketing Manager, Secure Routing
The application window is expected to close on: 6/15/25. Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Cisco Networking is an industry leader providing intelligent network solutions for organizations to securely connect users, devices, applications, and workloads everywhere. We empower organizations everywhere - from local libraries to global hotels - to focus on their mission and have technology that simply works. Cisco has been named #1 Best Company to Work For in the U.S. by Fortune in 2023! Meet the Team To help us accelerate this mission and connect with customers in more meaningful ways, Cisco’s Product Marketing is seeking a thoughtful and creative Product Marketing Manager to support our Routing portfolio. In this role, you’ll become the subject matter expert for Routing. As a part of the extended Cisco Networking Product Marketing team, you’ll help shape our product marketing and go-to-market strategy, develop differentiated positioning, and work closely with product, sales, and customer teams to help bring new routing solutions to market. Your Impact * Develop deep expertise with routing and other Wide Area Network standards, spanning a portfolio of hardware, software, and machine learning technology. * Collaborate across marketing, product, and sales teams to develop a comprehensive positioning and messaging strategy that puts customer outcomes first * Identify and lead critical and complex marketing initiatives that increase awareness, interest, and purchase intent for Routing solutions * Create compelling product content and technical thought leadership to engage with the largest enterprise customers in the world and a wide range of audiences, from executive to technical practitioners * Stay on top of the competitive landscape and equip our sales and partner teams with competitive intelligence * Partner closely with product and engineering teams to influence and understand the product roadmap—including the ability to present roadmaps to customer executives * Analyze quantitative product, pipeline, and marketing data to guide product development and go-to-market decisions across the team * Serve as a trusted technical and marketing advisor for Routing, while working with the wider marketing team on go-to-market and demand generation activities * Take the stage and evangelize the Routing vision at first and third-party events Minimum Qualifications * 5+ years of product marketing experience, with 3+ years of hands-on experience in the networking space * Proven track record of developing differentiated and compelling messaging and positioning, and sales enablement and customer-facing content across written, presentation, and digital media * Ability to synthesize complex technical topics and market dynamics and develop novel points of view that can reinforce Cisco thought leadership. * Experience building competitive sales enablement and marketing content for a technical product * Excellent communication and presentation skills—both to internal and external audiences * Ability to construct, draft, copyedit, and publish high-quality written content (blogs, position papers, abstracts) for a wide array of audiences (technical, executive, practitioner, business, etc) * Working across written, presentation, and digital media to create compelling sales enablement and customer-facing content that requires minimal design support * A passion for being the voice of the customer. You’re always on the lookout for ways to better understand the customer and bring a customer-first view of the market and challenges to messaging and positioning. * A storyteller at heart. You’re a clear communicator and can balance written and verbal content with ease. * You delight in learning technical complexities and love explaining new technology and trends to customers—finding novel and relatable ways to communicate solutions to customers * You’re comfortable working cross-functionally with technical and business-focused teams and executives * Resourceful, proactive, and creative in finding ways to drive business growth * You are willing to travel as needed, up to 25% \#WeAreCisco #WeAreCisco where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all. Our passion is connection—we celebrate our employees’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best. We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do! Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step towards a more inclusive future for all. Take your next step and be you, with us! Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
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