Marketing Manager, Monitoring & Analytics
Qualcomm
**Company:**
Qualcomm Intl Inc., Mexico Branch Office
**Job Area:**
Sales, Business Development & Marketing Group, Sales, Business Development & Marketing Group > Marketing
**General Summary:**
Qualcomm relentlessly innovates to deliver intelligent computing everywhere, helping the world tackle some of its most important challenges. Our leading-edge AI, high performance, low-power computing, and unrivaled connectivity deliver proven solutions that transform major industries. At Qualcomm, we are engineering human progress.
We are looking for a talented and driven individual to support our Communications team. In this role, you are responsible for actively monitoring and flagging Qualcomm media and social coverage and identifying and flagging relevant industry discourse across various mediums, while providing strategic recommendations on how Qualcomm can effectively engage with these conversations. Your responsibilities will also include producing comprehensive reports around key moments.
This role is a data-driven and hands-on position requiring close collaboration with internal teams. The ideal candidate will have strong media knowledge a sense of urgency, be meticulously detail-oriented and able to communicate complex findings in a clear and concise manner, with the flexibility to adapt to changing priorities and the focus to support the team and the company's goals.
**Key Responsibilities:**
Monitor Coverage:
• Monitor media coverage proactively and reactively for Qualcomm and its brands across various mediums, including print, online and social media, while providing real-time updates.
• Have a keen eye for emerging issues, significant developments, or potential crises and risks ensuring timely alerts to stakeholders.
• Identify and flag industry conversations that are relevant to Qualcomm, using advanced monitoring tools.
• Provide strategic recommendations on how Qualcomm can effectively participate and influence these discussions.
Generate Reports:
• Compile comprehensive reports of news and social conversations around key moments in time.
• Analyze the data to provide actionable insights and trends to inform strategic decisions.
• Prepare and present findings to internal teams and stakeholders.
Data Management:
• Create and set up advanced search Booleans.
• Bring insights to the team on current and future news cycles, identifying key trends and patterns by employing media and social monitoring tools, with preference for Meltwater, Brandwatch, MuckRack, TVEyes, Pendulum, and Blackbird.AI.
• Analyze the geographical and thematic distribution of news cycles to inform targeted communication strategies.
• Use critical thinking to analyze data and derive insights for current and future news cycles.
• Develop and maintain data accuracy and integrity across dashboards, reports and visualizations.
Please provide your resume in English. This role is officed based in Mexico City and will require the ability to travel to the U.S. on a bi-annual basis.
**Minimum Qualifications:**
• Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience.
*Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.
**Preferred Qualifications:**
• Bachelor's Degree in Marketing, Business Administration/Management, Communications, or related field.
• Master's Degree in Marketing, Business Administration/Management, Communications, or related field.
• Communication Skills: Advanced communication skills in English. Strong interpersonal communication and presentation skills.
• Project Management Experience: Strong organizational abilities and proficiency in meeting deadlines and driving assignments end to end. Ability to learn and master company project management tools such as Adobe Workfront or similar.
• Analytics: An analytical mindset with the ability to uncover deeper trends and insights. Experience with data analytics and AI tools such as Meltwater, Brandwatch, MuckRack, TVEyes, Pendulum, Blackbird.AI or similar.
• Software Proficiency: Solid PowerPoint skills, proficient in Microsoft Suite (Excel, Word, Outlook, Teams). Familiarity with social media platforms.
**Applicants** : Qualcomm is an equal opportunity employer. If you are an individual with a disability and need an accommodation during the application/hiring process, rest assured that Qualcomm is committed to providing an accessible process. You may e-mail disability-accomodations@qualcomm.com or call Qualcomm's toll-free number found here (https://qualcomm.service-now.com/hrpublic?id=hr\_public\_article\_view&sysparm\_article=KB0039028) . Upon request, Qualcomm will provide reasonable accommodations to support individuals with disabilities to be able participate in the hiring process. Qualcomm is also committed to making our workplace accessible for individuals with disabilities. (Keep in mind that this email address is used to provide reasonable accommodations for individuals with disabilities. We will not respond here to requests for updates on applications or resume inquiries).
Qualcomm expects its employees to abide by all applicable policies and procedures, including but not limited to security and other requirements regarding protection of Company confidential information and other confidential and/or proprietary information, to the extent those requirements are permissible under applicable law.
**To all Staffing and Recruiting Agencies** : Our Careers Site is only for individuals seeking a job at Qualcomm. Staffing and recruiting agencies and individuals being represented by an agency are not authorized to use this site or to submit profiles, applications or resumes, and any such submissions will be considered unsolicited. Qualcomm does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Qualcomm employees or any other company location. Qualcomm is not responsible for any fees related to unsolicited resumes/applications.
If you would like more information about this role, please contact Qualcomm Careers (http://www.qualcomm.com/contact/corporate) .
EEO Employer: Qualcomm is an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or any other protected classification
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