Amman, JOR
26 days ago
Marketing Executive
### A\.OVERVIEWOFCOMPANY Hilton Worldwide \(NYSE: HLT\) is a leading global hospitality company, spanning the lodging sector from luxury and full\-service hotels and resorts to extended\-stay suites and focused\-service hotels\. For 95 years, Hilton Worldwide has been dedicated to continuing itstradition of providing exceptional guest experiences\. The company’s portfolio of12world\-class global brands comprises more than 4,250managed,franchised,ownedandleasedhotelsandtimeshareproperties,withmorethan700,000roomsin93countriesandterritories, includingHiltonHotels&Resorts,WaldorfAstoriaHotels&Resorts,ConradHotels&Resorts,CanopybyHilton,Curio–ACollectionby Hilton,DoubleTreebyHilton,EmbassySuitesHotels,HiltonGardenInn,HamptonHotels,HomewoodSuitesbyHilton,Home2Suitesby Hilton and Hilton Grand Vacations\. The company also manages an award\-winning guest\-loyalty program, Hilton HHonors\. ThePRandmarketingfunctionswithinHiltonWorldwideplayavitalroleinensuringthecompanyremainsoneofthemostrecognized andreputablebrandsintheindustry\.Adheringtocompanystrategies,thePRandmarketingteamcollaborativelyworkswithanumber ofon\-propertydisciplinesaswellasseveralcentralfunctionssuchasBrandandOperations,StrategicPartnerships,LoyaltyMarketing,FoodandBeverage,Legal,Sales,andCorporateCommunicationsaspartofthewiderCommercialServicesFunction\. ### B\.JOBSUMMARY Withthehotel’sstrongbrandpresenceandreputationintheglobalmarket,thispositionplaysanimportantroleinassistingthe LineManagerinachievingkeyobjectivesinlinewiththeannualPRandmarketingplan,currentinitiativesandrelevantactivitiesrelating directly to the hotel\.The PR and marketing team performs an integral role in bringing together all function areas to ensure commercial targets are heightened\. The executive role involves managing individual projects relating to marketing, media relationsand internal communications and performing day\-to\-day administrative duties\. ### C\.DUTIES,RESPONSIBILITIESANDEXPECTEDCONTRIBUTIONS BusinessFunction •CoordinateandassistwithdeliveringallagreedhotelPRandmarketingstrategiesandmonitoron\-goingPRandmarketingcampaignsperformanceandreportingasdirectedbytheLineManager •SupporttheLineManagerbydevelopingandimplementingpromotionalactivity,collateralandin\-housemerchandisingaswellas maintainingthehotel’smedialibrarytoincludevideo,filmandpresscoveragearchives •Promotethehotel’smarketingactivitiestothemediacoveringallfoodandbeverage,roomsandeventpromotions •Support all internal communication activities including, but not limited to, regional and area updates, press release writing, newslettersanddraftingspeechesforcompanyexecutivesandassistingwithseniormanagementinterviewswithrelevantpreparationmaterial •Promote and support all marketing and PR activities including special events, sponsorship opportunities, merchandising campaigns,exhibitionsandpropertyinspections •Support the department with media relations involving tracking social media, updating press kits, archiving news releases and presscoverage,maintainingmediadatabases,coordinatinginterviews,andensuringrelevantadministrativedutiesarecompletedin advance of media visits •Organizeandmanagefamiliarizationtripsformediaprofessionalsandentertainlocalmediawhereappropriate •Assistwithand,whererequired,leadon\-sitephotosshootsandhotelfilmingwhilstensuringallrelevantadministrationapprovalsarecompletedandconfirmed •MonitorandsupportLineManageronallsocialmediaactivityforthehotelwhilstsupportingdepartmentalinitiatives •Beabrandchampionforthehotelensuringallcollateralconformstoagreedbrandstandards,usingtherighttoneandvoicecompliantwithcorporateguidelines •SupportandidentifyopportunitiesalongwiththeLineManagertogrowanddeveloployaltymarketingactivitieswithHHonorsandotherbookerincentiveschemes •ExecuteandimplementappropriateuseofPRandmarketingcontent,creativeresources,translationandphotographywhileoptimisinganeffectiveonlinepresenceinlinewithregionalstrategy •Respondtocustomerpostingsasappropriatetacklinganycomplaintsandissues ManagingExecution •SupporttheLineManagerinexecutingeffectivecontentmanagementacrossallavailablechannels,includinghotelwebsite,OTAs,socialmedia,mobilemarketingandpartnershipprograms •Developmonthly/quarterlyreportsonactivitieshighlightingresultsandnextsteps •Develop,maintainandgrowhoteldatabasestopromoteallhoteldisciplinesincludingtargetedHHonorscampaigns •Bemindfulandattentiveoflocalnewsorstoriesaffectinghotelbusinessandinformlinemanagementswiftlyandeffectivelyon informationwhichcouldimpactthereputationofthehotel\. •Activelyrespondtorequestsforinformationabouthotel •AssistindevelopingreportsonspecificPRandmarketinginitiativesandpromotions •Assistinreviewingthirdpartywebsitecontent,ensuringstandardsaremetandinformationisaccurate,creativeandcurrent •Execute and report on competitive analysis on hotel,foodandbeverageandeCommercemarketingactivitiesandmaximisecompatibilitywithpublicrelationsefforts •EnsurehotelhasappropriatePRandmarketingarchivesandcontentincludinguptodatemedialists,presskits,collateral,photoandvideolibrary,newsletters,brochures,desktoppublishingandallmattersrelatingtomarketingandPR •SupportandassistmanagementinPRandmarketingprojectsincludingresourceswithbudgetimplications •SupportallcommunicationsconnectedwithhotelcrisisandissuessetoutbytheLineManager •AchieveagreedperformancegoalsandobjectivesofrolesetoutbyLineManagerandcompleteanyreasonabletaskgivenfromtheLineManager in a responsible and productive manner DevelopingTalent •Theexecutiverolefocusesmoreonself\-developmentasopposedtodevelopingteammembers BuildingRelationships •Establishandmaintaineffectiverapportandopencommunicationwithallhoteldisciplines •DevelopstrongworkingrelationshipswithvariouslevelsofHiltonWorldwidepersonnelincludingclusterandregionalteamsandcomplytoHiltonWorldwidecorevalues •Developandmanageworkingrelationshipswithkeymembersofthecreativeandmediaagencies •WorkeffectivelywithinthehotelPRandmarketingteamaswellassupportingallhoteldepartmentsincludingclusterandregionallevelsonPRandmarketingcampaigns •Support the Line Manager to develop and maintain effective working relationships with all external customers to include key members of the media, community organizations, local and municipality government officials, local industry organizations as well as suppliers and agencies\. •Excelatbeinganeffectiveteamplayerinallaspectsoftherole ### A\.OVERVIEWOFCOMPANY Hilton Worldwide \(NYSE: HLT\) is a leading global hospitality company, spanning the lodging sector from luxury and full\-service hotels and resorts to extended\-stay suites and focused\-service hotels\. For 95 years, Hilton Worldwide has been dedicated to continuing itstradition of providing exceptional guest experiences\. The company’s portfolio of12world\-class global brands comprises more than 4,250managed,franchised,ownedandleasedhotelsandtimeshareproperties,withmorethan700,000roomsin93countriesandterritories, includingHiltonHotels&Resorts,WaldorfAstoriaHotels&Resorts,ConradHotels&Resorts,CanopybyHilton,Curio–ACollectionby Hilton,DoubleTreebyHilton,EmbassySuitesHotels,HiltonGardenInn,HamptonHotels,HomewoodSuitesbyHilton,Home2Suitesby Hilton and Hilton Grand Vacations\. The company also manages an award\-winning guest\-loyalty program, Hilton HHonors\. ThePRandmarketingfunctionswithinHiltonWorldwideplayavitalroleinensuringthecompanyremainsoneofthemostrecognised andreputablebrandsintheindustry\.Adheringtocompanystrategies,thePRandmarketingteamcollaborativelyworkswithanumber ofon\-propertydisciplinesaswellasseveralcentralfunctionssuchasBrandandOperations,StrategicPartnerships,LoyaltyMarketing,FoodandBeverage,Legal,Sales,andCorporateCommunicationsaspartofthewiderCommercialServicesFunction\. ### B\.JOBSUMMARY Withthehotel’sstrongbrandpresenceandreputationintheglobalmarket,thispositionplaysanimportantroleinassistingthe LineManagerinachievingkeyobjectivesinlinewiththeannualPRandmarketingplan,currentinitiativesandrelevantactivitiesrelating directly to the hotel\.The PR and marketing team performs an integral role in bringing together all function areas to ensure commercial targets are heightened\. The executive role involves managing individual projects relating to marketing, media relationsand internal communications and performing day\-to\-day administrative duties\. ### C\.DUTIES,RESPONSIBILITIESANDEXPECTEDCONTRIBUTIONS BusinessFunction •CoordinateandassistwithdeliveringallagreedhotelPRandmarketingstrategiesandmonitoron\-goingPRandmarketingcampaignsperformanceandreportingasdirectedbytheLineManager •SupporttheLineManagerbydevelopingandimplementingpromotionalactivity,collateralandin\-housemerchandisingaswellas maintainingthehotel’smedialibrarytoincludevideo,filmandpresscoveragearchives •Promotethehotel’smarketingactivitiestothemediacoveringallfoodandbeverage,roomsandeventpromotions •Support all internal communication activities including, but not limited to, regional and area updates, press release writing, newslettersanddraftingspeechesforcompanyexecutivesandassistingwithseniormanagementinterviewswithrelevantpreparationmaterial •Promote and support all marketing and PR activities including special events, sponsorship opportunities, merchandising campaigns,exhibitionsandpropertyinspections •Support the department with media relations involving tracking social media, updating press kits, archiving news releases and presscoverage,maintainingmediadatabases,coordinatinginterviews,andensuringrelevantadministrativedutiesarecompletedin advance of media visits •Organizeandmanagefamiliarizationtripsformediaprofessionalsandentertainlocalmediawhereappropriate •Assistwithand,whererequired,leadon\-sitephotosshootsandhotelfilmingwhilstensuringallrelevantadministrationapprovalsarecompletedandconfirmed •MonitorandsupportLineManageronallsocialmediaactivityforthehotelwhilstsupportingdepartmentalinitiatives •Beabrandchampionforthehotelensuringallcollateralconformstoagreedbrandstandards,usingtherighttoneandvoicecompliantwithcorporateguidelines •SupportandidentifyopportunitiesalongwiththeLineManagertogrowanddeveloployaltymarketingactivitieswithHHonorsandotherbookerincentiveschemes •ExecuteandimplementappropriateuseofPRandmarketingcontent,creativeresources,translationandphotographywhileoptimisinganeffectiveonlinepresenceinlinewithregionalstrategy •Respondtocustomerpostingsasappropriatetacklinganycomplaintsandissues ManagingExecution •SupporttheLineManagerinexecutingeffectivecontentmanagementacrossallavailablechannels,includinghotelwebsite,OTAs,socialmedia,mobilemarketingandpartnershipprograms •Developmonthly/quarterlyreportsonactivitieshighlightingresultsandnextsteps •Develop,maintainandgrowhoteldatabasestopromoteallhoteldisciplinesincludingtargetedHHonorscampaigns •Bemindfulandattentiveoflocalnewsorstoriesaffectinghotelbusinessandinformlinemanagementswiftlyandeffectivelyon informationwhichcouldimpactthereputationofthehotel\. •Activelyrespondtorequestsforinformationabouthotel •AssistindevelopingreportsonspecificPRandmarketinginitiativesandpromotions •Assistinreviewingthirdpartywebsitecontent,ensuringstandardsaremetandinformationisaccurate,creativeandcurrent •Execute and report on competitive analysis on hotel,foodandbeverageandeCommercemarketingactivitiesandmaximisecompatibilitywithpublicrelationsefforts •EnsurehotelhasappropriatePRandmarketingarchivesandcontentincludinguptodatemedialists,presskits,collateral,photoandvideolibrary,newsletters,brochures,desktoppublishingandallmattersrelatingtomarketingandPR •SupportandassistmanagementinPRandmarketingprojectsincludingresourceswithbudgetimplications •SupportallcommunicationsconnectedwithhotelcrisisandissuessetoutbytheLineManager •AchieveagreedperformancegoalsandobjectivesofrolesetoutbyLineManagerandcompleteanyreasonabletaskgivenfromtheLineManager in a responsible and productive manner DevelopingTalent •Theexecutiverolefocusesmoreonself\-developmentasopposedtodevelopingteammembers BuildingRelationships •Establishandmaintaineffectiverapportandopencommunicationwithallhoteldisciplines •DevelopstrongworkingrelationshipswithvariouslevelsofHiltonWorldwidepersonnelincludingclusterandregionalteamsandcomplytoHiltonWorldwidecorevalues •Developandmanageworkingrelationshipswithkeymembersofthecreativeandmediaagencies •WorkeffectivelywithinthehotelPRandmarketingteamaswellassupportingallhoteldepartmentsincludingclusterandregionallevelsonPRandmarketingcampaigns •Support the Line Manager to develop and maintain effective working relationships with all external customers to include key members of the media, community organizations, local and municipality government officials, local industry organizations as well as suppliers and agencies\. •Excelatbeinganeffectiveteamplayerinallaspectsoftherole **Job:** _Sales_ **Title:** _Marketing Executive_ **Location:** _null_ **Requisition ID:** _HOT0BK67_ **EOE/AA/Disabled/Veterans**
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