Shanghai, CHN
3 days ago
Associate Manager, MarCom
**1.RESPONSIBILITIES:** + Under general supervision, coordinate and provide technical marketing expertise for product promotions and marketing campaigns. + Design, develop, and implement marketing activities and materials such as brochures, audio/ visual materials, and distributing in online and offline channels + Review business results and ensure the adherence of the marketing activities and plans. + Liaise with the media, advertising agencies and public relations firms, manage our online and offline communication with clients and increase brand awareness, like SH WeChat platform. + Coordinate involvement in conferences, exhibitions and marketing seminars. + Assist marketing team in formulating marketing strategy, including market research, publicity planning, data collection, competition analysis and other tasks before listed. + Assist to produce marketing material and propose improving opinions and suggestion according to the marketing strategy of company. + Plan and organize the marketing activities (including the instruments & equipment show, special owned events, academic conferences and so on), overall control process nodes and improve the efforts of brand dissemination. + Take charge of the exchange activities of foreign experts in China and domestic experts’ short - term overseas advanced study program, actively communicate with supporting departments of domestic and overseas to ensure the programs run smoothly. + Cooperate with finance to handle payment process of various activities, maintain mutual check and communication with accountants, timely update MKT conferences budget and ensure the expenses of the budget. + Construct internal application process of SOP for sales and mkt team. + Train interns regularly and perfect record system; regularly urge unpaid projects/projects that haven’t submit invoices. + Maintain regular communication with different functions, coordinate with internal departments and provide them with administrative supporting to accelerate the solution of market process. 2.REQUIREMENTS: + Proven work experience as a Sr. Marketing Communications Specialist or similar role + Familiarity with advertising campaigns + Proficiency in MS Office + Knowledge of Analytics + Experience with marketing campaigns on social media + Excellent verbal and written communication skills + Good presentation skills An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com
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